Authenticity: The Key To Unlocking Gen Z Products
As it becomes more clear that Gen Z values authentic experiences, this represents a significant opportunity for newcomers to ...
What it's like to launch a startup with friends, according to 3 Gen Z cofounders who created a childcare startup together
More Gen Zs are launching startups with friends. Here's how one cofounder trio are navigating the journey.
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Gen Z voters could have seismic impact on Nov. 5 – if they cast a ballot | Opinion
With nearly 41 million members of Gen Z eligible to vote in the 2024 election, they could have significant influence on the election. That is, if they take a time-out from TikTok to register and turn ...
1 in 6 recruiters hesitant of hiring Gen Z, but those who work with college students see cultural differences
Some 46% of businesses say the training is "definitely" needed. Only 25% of respondents say their hires "worked out well." ...
Gen Z ‘can’t cope with life’ or hold down a job — blame lazy Gen X parenting for their failures
Gen Z gets a lot of flak for being snowflakes — and they are. Many of them can’t cope with life. Any speech or idea they ...
‘SNL’ Weekend Update: Newcomer Jane Wickline Satirizes Gen Z’s Attitude Toward Going Out Via Song
Saturday Night Live newcomer Jane Wickline stole Colin Jost’s thunder during this week’s “ Weekend Update ,” premiering a ...
Want to win Gen Z over? Plug into trends and offer convenience
This generation seeks brands that align with its values, says Nick Antonelli, chief marketing officer of Bread Financial.
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What Gen Z Brings to This Political Moment
Gen Z is misunderstood as politically uninvolved. Zoomers have the superpower to imagine fresh alternatives and meet this ...
Gen Z investors — and this surprising age bracket — are doubling down on tech stocks
A survey found that 68% of Gen Z and 55% of Silent Generation investors increased their positions in tech stocks in the third ...
Coca-Cola's Gen Z Struggle
Coca-Cola, the second largest drinks company in the world, is struggling to get a foothold with Gen Z consumers, experts have ...
The Misogyny of Gen Z Men Has Been Overstated
Recent surveys and a new book by the political scientist Melissa Deckman, “ The Politics of Gen Z ,” complicate the view of ...
Why Gen Z Maxes Out Their Credit Cards Most — And What They Can Do About It
According to a recent study from Visual Capitalist, Gen Z maxes out its credit cards more than any other generation at 15.3% ...