South Asia, Khushnooma Kapadia, dishes out the brand’s savvy marketing moves and how it taps into diverse audiences across ...
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New ad partnership leads to worries about powerful companies giving into Elon Musk’s ‘bullying’ tactics under pressure and ...
Nearly 90% of clients believe they speak their minds freely, while only 36% of agencies say the same, argues the head of ...
The CEO and Founder of Savy Click and Jaipur Unfolded offers her perspective on the eternal debate between creative and ...
This year's edition isn't just about stunning designs—it's setting new industry standards, powered by Vogue India's ...
Zepto’s campaign is all about embracing tradition with a touch of humour and a whole lot of love. After all, the sweetest moments are the ones we share. So, this Diwali, it is urging consumers to take ...
Cash registers are set to ring louder than ever this Diwali as urban Indians get set to splurge and influencer marketing ...
Conceptualised by Lowe Lintas, the campaign, titled Nav-Raani (New queens), pays homage to the modern-day queens—the women ...
Blending the skipper's authenticity with it "honest-to-goodness" products, the snacking brand will leverage his social media ...
This light-hearted interaction showcases the evolution of travel, underscoring Uber's role in removing the complexities and ...
The Publicis Groupe CEO spoke publicly in the UK for the first time in six years at the Campaign Live conference.