This potential fallout may negatively impact brands, even market leaders like Nike. The specialty running stores sell to the top of the consumer pyramid – avid runners who need the best shoes to ...
The new model was designed in conjunction with Eliud Kipchoge, who tested the shoe on asphalt and dirt roads in Kenya ...
Technology is enabling increasingly fast times but how fair is it when it impacts marathon runners so differently?
One study did find that runners who alternate their running shoes have a lower risk of injury than runners who run only in ...
While we can't say beyond any reasonable doubt that running shoes can propel you forward, there are mechanics at play with ...
It’s getting too easy to score a pair of limited-edition Jordan sneakers, and that is a big problem for Nike.A year ago, Nike ...
The standard advice is to replace your runners after 500–800 kilometres. But science shows it could be more or less – here ...
Stef Reid, a single-leg amputee, said she was only able to buy the company's running shoes in pairs ... crowned world champion in 2017 After spotting a pair of Nike trainers in one of the ...
Amazon is a brandless retailer. Most shoppers do not include a brand name in their searches (they look for “running shoes” ...
Brendan Eng’s running ... new line of shoes will give it a boost during the Paris Olympics this summer. “We underinvested in ...
One of the secrets of On’s success has been attributed to its enthusiasm for product innovation: as well as the footwear for ...
But when Hoka introduced the Arahi in 2017, the game changed forever. The brand now synonymous with lightweight running shoes and plush ... shopper who jumped from Nike said, "I didn't realize ...