Gatorade officially signed former National Girls Basketball Player of the Year and University of Southern California star Juju Watkins to its elite athlete roster. As one of the breakout talents in ...

Perkins is a co-founder of a group that gives kids up front money for a cut future NIL earnings, which some compare to high-interest loans.

USC star JuJu Watkins added another big endorsement to her growing portfolio. Gatorade announced Thursday it signed an NIL deal with the sophomore ...

JuJu Watkins started counting wins weeks before her Southern California team takes the court for the start of college ...

USC guard JuJu Watkins established herself as a rising star with her historic freshman season, and she added another accolade ...

USC star Juju Watkins has landed a NIL deal with Gatorade, joining UConn star Paige Bueckers and Fever sensation Caitlin ...

Fresh off of announcing a history-making NIL partnership extension with Nike, USC All-American guard JuJu Watkins continues ...

PepsiCo Inc.’s Gatorade is signing college basketball star JuJu Watkins to a multiyear endorsement deal as the battle for the ...

JuJu Watkins has agreed to a multiyear contract extension with Nike that will give the Southern California star one of ...

A pair of California state senators wrote a letter on Wednesday urging schools in the Golden State to change how collegiate ...

Women’s college basketball is in need for a star to replace the supernova that was Caitlin Clark. Enter JuJu Watkins. The ...

The schedule tips off with a bang on Nov. 23, when JuJu Watkins and USC welcome Niele Ivey’s Notre Dame squad to Los Angeles for a matchup of teams that both made at least the Sweet 16 in last ...