Q: It is an action-packed campaign and let's just dial back to that point. The category that you operate in, it's a low involvement, very product performance-driven category. Dial back to the genesis ...
A flurry of new offerings for advertisers is arriving, and Google’s share of the U.S. search ad market is projected by one ...
Artificial Intelligence being beneficial rather than harmful for creative industries was the tenor of the opening sessions at ...
Three major Japanese sponsors of the International Olympic Committee (IOC) - Toyota, Panasonic, and Bridgestone - are ending ...
The lawmaker claims that Dentsu is engaging in activity similar to one by GARM, an advertising consortium the House Judiciary ...
The campaign for one leg of the brand’s Sunsets Festival World Tour saw 5.1 million impressions and utilized several ad formats to drive results.
Oscar, Emmy and BAFTA-winning tech and creative powerhouse FC3 (the Framestore and Company 3 Group) names David Kassler as ...
The IOC doesn't have any Japanese sponsors now with the focus expected to shift to the Middle East and India for new income.
Surrealist edits of anthropomorphized peanut butter sandwich cookies are going viral on TikTok and Instagram, thanks in part to a Temple University graduate. Nutter Butter — the classic cookie company ...
Prosecutors have called for advertising giant Dentsu Group to be fined €1.9 million ($2.1 million)for its involvement in bid-rigging for the Tokyo 2020 Olympic and Paralympic Games. The charges ...
In collaboration with Differin, Dentsu X, and Dentsu Solutions led Differin’s “Level Up” holistic campaign strategy and activation alongside Merkle, Lippe Taylor, Gallery Media Group, and Flywheel.